Aurora provides:
Aurora is a niche marketing company that provides:
1.) Employer brand marketing and recruitment advertising
2.) Business product/service awareness raising and marketing
3.) Market inteligence, consultancy, research and speaking engagements

Employer brand marketing and recruitment advertising services:
Competing for the best talent requires organisations to actively and competitvely promote their employer brand, differentiating themselves from the competition. Aurora provides insightful information to corporate clients on the increasing practice of employer branding and employer brand management featuring latest trends, research, points of view and case studies from leading organisations. To find out more about Aurora's employer branding and recruitment advertising products/services, please click on the below:

1.) Where Women Want to Work TOP 50 - progressive organisations

2.) wheretowork.com - large company-direct jobsite

3.) International Women's Day - offline and online marketing opportunities

Business product/service awareness raising and marketing
Educating specific market segments about your business product/service with a view to sales is key to any organisation. For example, the rise of female wealth and decision making has had a significant impact on purchasing trends and buying behaviours globally. Therefore the marketing and selling of business products / services to women is a lucrative and emerging market. Aurora has undertaken many corporate marketing projects where the client's target audience is the 'female prosumer' (i.e. the professional consumer). To find out more about Aurora's business products / service marketing work and projects we have delivered, please click on the below as well as reviewing our consultancy section:

1.) Business Product / Service Marketing Projects & Events

2.) Business Awards

3.) Private Business Dinners

Market intelligence, consultancy, research and speaking engagements
When companies want market intelligence regarding recruitment trends, challenges and issues they turn to Aurora's Monthly Market Intelligence Auto-Reports and insightful experience. Aurora also delivers bespoke consultancy projects based on client briefs and often undertakes speaking engagements related to employer branding/recruitment trends and issues and/or market segment issues relating to business product/service purchasing and use. Aurora's consultancy projects relating to marketing to niche market segments have covered various targeted marketing strategy development, implementation and evaluation projects.

1.) Consultancy

2.) Research

3.) Speaking engagements